BIG3 in major broadcasting change with Ice Cube's basketball spin-off to be shown live on new platform for first time | 4M53N5B | 2024-03-01 02:08:01
The Elon Musk-owned company will complement the CBS coverage of the 3-on-3
RAPPER Ice Dice's BIG3 league has teamed up with X ahead of the brand new season's tip-off.
The Elon Musk-owned company will complement the CBS coverage of the 3-on-3 basketball competition.
BIG3 announced their new partnership with X earlier this week.
The social media platform will stream reside video games alongside CBS in the league's seventh season.
It is going to also present unique content material, offering "behind-the-scenes" access for fans.
"This season we're COMING IN HOT on X," Ice Cube posted.
"Change the sport. Change the culture. Change the world," X's Technique & Operations government Jamie Bierman added.
"Welcome to the household @thebig @icecube @JeffKwatinetz
"See you on the courtroom."
The new season ideas off on June 15.
Founded by Ice Dice and leisure government Jeff Kwatinetz in 2017, BIG3 consists of 12 teams and features many former NBA players.
The Enemies, who will defend the title in 2024, had ex-Lakers capturing guard Nick Younger and ex-Washington Wizards capturing guard Jordan Crawford on the roster final yr.
Three-time NBA All-Star Gilbert Arenas began the marketing campaign as the workforce's coach.
Nevertheless, Younger changed him in Week 3, serving as a player-coach shifting forward.
<!-- End of Brightcove Player --> Meanwhile, NBA icon Joe Johnson scooped the 2023 BIG3 MVP award — his third — having led his Triplets to the championship recreation towards the Enemies.
The league celebrated a serious accomplishment last season, having Boston Celtics star Jaylen Brown take part in the All-Star Recreation at the O2 Area in London, the UK.
Having suited up for Staff Massive in a 51-42 loss to Staff 3, Brown turned him first lively NBA participant to participate in a BIG3 recreation.
More >> https://ift.tt/4bPJv9U Source: MAG NEWS
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